Frugal consumers, who are they?
Many believe that the only solution to an impending environmental disaster is to find and employ technologies that will help us reduce our carbon footprint. While new and innovative technology clearly has a role to play will that alone be sufficient? Could Sustainable Consumption be the more important lever in this existential battle that we face? We find out more from acclaimed author Navi Radjou as he puts his faith in the millennials and Gen Z to help us out of our current predicament.
What strategies do you believe hold the greatest promise? Tell us below what you think and don’t forget to share this insight with others in your network!